I was talking to a friend about nothing in particular when he shifted the conversation to his mom’s preoccupation with bleach when it comes to cleaning. I was Thrilled that he brought it up once he got it out as I have been trying to convince my own mother to stop using it, to no avail. I got thinking of both our experiences and all I have observed in my life regarding bleach. What I realized was that Clorox specifically was the brand that his mom my mom and everyone I know uses. Bleach is bleach and its toxic so brand is irrelevant to the aspect of physical danger but I couldn’t ignore that for many I know clorox is not a brand but a synonym for bleach. In the moment I thought clorox bleach is one symbol of the mental oppression we are subjected to every day on this planet.

Here we have a product in which the active ingredient is highly corrosive and dangerous. Chlorine gas has a corrosive effect on moist tissues, like the eyes and throat, producing an acid at these sites. Although the chlorine in a bottle of bleach is liquid and is not supposed to release gas, this super corrosive ultra dangerous gas can be released when bleach is mixed with other chemicals. I’m sure it goes without saying that something like this is equally dangerous if ingested. Really I see no reason that anyone would ingest bleach but I can’t understand why this kind of chemical needs to be marketed as a product people should have in there home when there are safer chemical free alternatives. The answer lies in the fact that chlorine is one of the most commonly produced chemicals in the united states. What we now know as the Clorox chemical company opened the first facility to produce bleach on a commercial scale.

The brand was acquired by none other than proctor and gamble a mega corporation that owns a shocking number of the brands you buy at the grocery store and even produces television programming. Television being a showcase for advertisements and some mind numbing “reality” shows this should be a red flag. It’s a very dangerous thing for a company that sells a products to have control over the medium for its own advertisement on such a massive scale. Besides the obvious thought that they could just run their own ads an obscene number of times. The programming itself is a perfect place to put subtle psychological forms of advertising or perception control mechanisms. So we have subconscious cues implanted by the subtle propaganda and solid sensual reinforcement through commercials. The whole hour of tv is designed to coax you into buying clorox, potato chips or whatever. The worst part is all the products advertised to you and the show your watching when they are, are all brought to you by one corporate entity with many heads. The thing is a company like this has unlimited resources and there are other people like me out there who love to break apart what makes people tick psychologically. People who have vast knowledge on human mental conditioning and its a known fact that advertisers often hire psychologists to ensure maximum impact. I choose to use my talent for psychological analysis to help people but money is a strong motivator in a society that has connected it to survival.

We have been conditioned to be afraid of the world we live in, the one our ancestors lived in. There is bacteria everywhere but there always has been! bacteria perform many useful functions like assisting in energy metabolism in the gut, decomposition and even making bread rise (yeast). Yes some are harmful to humans but our bodies have solid defenses called an immune system that is amazing at what it does when we give it what it needs. Viruses only replicate inside of a living host, given that their life’s purpose cannot be carried out outside of a body they tend to not do well in this circumstance. If your just itching to kill some microscopic organisms there are natural antiseptics and even cloths designed to kill bacteria chemical free. At some point bacteria got turned into these evil microscopic monsters called “germs” hell bent on the destruction of humanity and everyone got directed to harsh chemicals as the solution.

The reality is these “germs” are representative of so many different implanted fears. The fear of death is the overarching one, people are taught by the machine that we get this one life so you better keep it at all cost $$ and then reminded that there are dangerous “germs” everywhere. The fear of each other is implanted through prejudices, consistent reports of murder and violence then played on with the occasional threat of a pandemic or attack from “outsiders”. When the situation is seen for what it is its no wonder the resistance is so strong in both mine and my friend’s situations. The people we are trying to reach are constantly bombarded with reinforcements of implanted beliefs to the contrary and subtle cues for the conditioned response of using the bleach. The thing is clorox/proctor and gamble are thrilled to have put dangerous chemicals in so many homes. Not because they are bent on killing us all but because their objective is money making and money making only. Our health and safety is our own concern, remembering this is the key to survival in a society run by money hungry sociopathic state designated people called corporations with endless resources. I’ve heard it said several times recently the the way out is within and I seems fitting in this moment.